The results of our survey ‘E-Resources in Public Libraries – Learning from Lockdown’ are now in. We had an overwhelming response and made some positive discoveries around the new potential for libraries to do better online. Key findings include:
76% of respondents said e-resource usage had increased or dramatically increased since lockdown
72% either agreed or strongly agreed that their online resources are underused
80% of librarians say they do not have a strategy for promoting their library resources to non-users
88% say they relied on usage data to drive collections and a more modest 75% are using it for marketing.
Only 5% of respondents use search engine optimisation or marketing (SEO/SEM)to promote their online resources
To read the full summary and analysis, follow this link https://www.linkedin.com/pulse/our-survey-sayse-learnings-from-lockdown-barney-allan/?trackingId=BBhZdcxVS0qOLvDbsmqPrQ%3D%3D
DCA donated £87 to The Library Campaign and our two prize draw winners – from Lancashire and Cheshire library authorities – selected a cache of premium teas from Canton tea company. Congratulations to Paul and Karen and thank you to everyone who contributed to this important survey.